Brief

Consumers are more committed than ever to make purchasing decisions that impact society, the environment, and the economy more positively. The direction for this brief was to create sustainability-focused designs for users to purchase on Vistaprint.

CLIENT: Vistaprint

ROLE: Senior Designer

SCOPE: Brand Identity

PRODUCTS: Marketing Materials, Packaging, Apparel

CUSTOMER PROFILE: Young business owners that just opened their first clothing store. They’ve been in the industry for ages but realized they needed to take responsibility and bring better products to the world. Wants to attract young and old, but mainly people that want to have a positive impact on the planet. They want to revolutionize the industry by being bold.